I am a seasoned industrial designer and creative leader with a passion for crafting impactful, user-centered solutions across diverse product categories. With a strong balance of strategic vision and hands-on expertise, I drive projects from concept to commercialization, ensuring seamless integration of design, usability, and business objectives.
My approach is rooted in deep experience with contextual and ethnographic research, design strategy, UI/UX integration, and brand identity. I thrive on pushing the boundaries of innovation, developing forward-thinking strategies that enhance user experiences and contribute to business growth. From concept generation and visualization to prototyping and design for usability, I am committed to transforming complex ideas into market-ready products that meet the highest standards of design and functionality.
Collaboration is at the heart of my work. I foster dynamic, cross-disciplinary teams to bring ideas to life, leveraging innovative manufacturing techniques and a user-first mindset to create solutions that make a meaningful impact.